WordPress 6.5 · PHP 8Plenty of Canadian businesses run on WordPress, and many of those sites carry slow themes and messy indexing that hold them back in search. CreateITivity rebuilds them so pages load fast on a phone, structured data validates, and the site can grow to thousands of pages without falling over.
Brands from the sectors we work in
Plenty of Canadian businesses run on WordPress, and many of those sites carry slow themes and messy indexing that hold them back in search. CreateITivity rebuilds them so pages load fast on a phone, structured data validates, and the site can grow to thousands of pages without falling over.
Focus areas
Speed, structured data and scale come up on every platform we work with. The code panels are simplified examples of what we check and change.
Most slow WordPress sites are slow for the same reason. Scripts from plugins and builders load on pages that never use them. We remove what is unused, push offscreen media to load later and put static files behind a CDN, so mobile visitors in Halifax or Kelowna get the same quick page as someone in Toronto.
An SEO plugin will output some markup, usually as disconnected fragments. We write the JSON-LD by hand. Organization, Service, Article, FAQ and BreadcrumbList nodes point at each other, so search engines and AI assistants read your business as one entity.
Large page sets on WordPress need structure. We model them with custom post types and ACF flexible blocks, then generate pages through a scripted pipeline. A franchise with a page for every Canadian city it serves can publish them all while the database and the editor stay responsive.
Industries with a dedicated approach page
Website platforms we build on and optimize
Head office in Mississauga, serving clients across Canada
$ wordpress --inspectAbout this stack
Launching WordPress takes an afternoon. Keeping it fast and crawlable for years is the hard part. Page builders stack scripts on every template, old PHP versions linger, plugins fight over canonical tags and nobody remembers why half of them were installed. Our approach starts at the data layer. We write a block theme that keeps SEO-critical output out of plugin hands, render pages on the server, connect the schema into one graph and give your editors a publishing flow they will happily use. For Ontario organizations we also build to AODA and WCAG 2.1 AA, and for Québec audiences we can set up English and French versions with proper hreflang.
How we work
Projects move through the same stages in order. You can see progress at each one through regular written updates.
$ wp site audit --depth=fullWe crawl the install end to end. Each plugin gets listed, the theme is inspected, blocking resources are traced, markup is validated and lab Core Web Vitals are recorded as a baseline.
$ npm run build:themeA purpose-built block theme takes over from the page builder. Output is rendered on the server, unused scripts are gone and editors keep the native block editor they already know.
$ wp schema validate --strictOne linked JSON-LD graph loads from the theme head. The Organization node anchors Service, Article, FAQ and Breadcrumb entries so every page describes the same business.
$ wp cache flush --type=allCloudflare or Bunny sits at the edge with a server cache behind it. Uploads convert to WebP or AVIF automatically and asset versions bump on every release.
$ deploy --env=productionWe compare staging against production, deploy, then record field vitals after launch. Lighthouse runs every week and Search Console anomalies raise an alert.
Free site review
A short form. A member of our Mississauga team reads every request and replies personally.
Answer three short questions to get started
Platform defaults and our standard
The left side shows how the platform behaves when left alone. The right side is the standard we commit to for your build, which you can check yourself at launch. Neither column describes another client's results.
off-the-shelf theme plus a long plugin listLCP ≤ 2.5s · INP ≤ 200ms at p75installed one at a time, owned by nobodyeach plugin listed with what it adds to page weighttag, author and date archives left openindexing rules chosen page type by page typeautomatic updates and crossed fingersupdates staged first, restores rehearsedIntegrations
We connect these services on most projects. If your team relies on something else, we can hook that up as well.
Packages
Each package has a set scope and a clear deliverable, quoted in CAD before work begins. A retainer is only offered once the site is live and meeting the targets we agreed.
$ deploy --plan=1Review, speed work and markup
$ deploy --plan=2Purpose-built theme on a stack ready to grow
$ deploy --plan=3Headless WordPress with SEO looked after month to month
Every package includes a round of fixes after launch, and any retainer runs month to month.
FAQs
Straight answers to what Canadian clients ask us before they commit.
Something we did not cover? Ask us directly
NewWould you like ChatGPT, Perplexity and Google AI Overviews to cite your WordPress site? See our AI search service
Free review · done by an engineer, not a script
Tell us what you run, where it is hosted and what has gone wrong lately. One of our engineers looks it over by hand and sends back the first fixes we would make, whether or not you hire us. Marketing and development questions are welcome too.
Contact
Book a free first call with our team in Mississauga. Bring the numbers you have and the goal you are chasing, and we will tell you plainly what we would change first.
Expect a reply from a senior team member within one business day. We do not add you to a mailing list.